Performance Advertising · South Africa

Your business deserves
advertising that
actually works.

DRIVON is a paid advertising agency built on one thing: results that speak for themselves. We work with a select number of businesses we genuinely believe in, and we put everything into making them grow.

Start a conversationSee the results →
Average return
on ad spend5.4×
Peak ROAS
achieved44×
Lowest cost
per purchaseR100
Industry average
ROAS (Meta)2–4×
Sound familiar?

You know your business can do better.

Most businesses are spending money on advertising without knowing if it's truly working. The reports look busy. The dashboards show impressions. But the pipeline isn't where it should be.

›You're running ads, but your cost per lead keeps climbing with no clear explanation.
›You've worked with an agency before and spent months waiting for results that never materialised.
›Your ads, follow-up, and sales process aren't connected. Leads go cold before anyone acts.
›You want a partner who genuinely understands what you're building, not someone who treats you like a line item.
›You're ready to invest properly. You just need to trust it's going somewhere.

"I genuinely felt that she cared about my business. She put her whole heart into helping it succeed."

Client, Confidential
That's what working with DRIVON feels like. Precise strategy, transparent results, and a partner as invested in your growth as you are.
How it works

Simple process. Serious results.

01

We understand your business first

Before anything else, we take time to understand what you do, who you serve, and what success looks like for you. Strategy without this is guesswork.

02

We build the right campaign architecture

Audience research, creative direction, campaign structure, tracking. Every element is deliberate. Campaigns go live within two weeks.

03

We optimise continuously, not occasionally

AI-assisted analysis runs daily. We adjust and improve constantly. You see it in your pipeline, not only in a report.

04

You're always in the loop

Clear reporting, open communication, and direct WhatsApp access throughout. No chasing. No jargon. Just honest numbers.

What a client said

"What sets Catherine apart is her strong focus on sales. She consistently ensured our marketing efforts were not only engaging but converted into meaningful results."

Healthcare & Education Sector
Experience across sectors

Businesses we've worked with.

Travel & Tourism
Hospitality & Guest Houses
Healthcare & Medical
Health & Wellness
E-commerce & Retail
Fractional Executives
Financial Services
Property & Real Estate
Events & Experiences
B2B Professional Services
Jewellery & Luxury
Office & Technology

Every industry has its own audience, its own language, and its own definition of a quality lead. We take the time to understand yours before we spend a rand of your budget.

Proven results

The numbers tell the story.

Industry average ROAS on Meta sits between 2 and 4×. These are real numbers from active campaigns, not projections.

All client details kept confidential. Results independently verifiable from campaign dashboards.

Storage & Home Organisation
~44×
Return on Ad Spend

Geo-targeted Meta campaigns reaching high-intent audiences in specific residential estates. Pre-qualifying lead forms by budget range. Significant installation revenue generated within a single campaign month.

Tourism & Hospitality
5×+
Return on Ad Spend

Strategic Meta campaigns with deep audience segmentation and visual-led creative. Consistent bookings generated throughout an extended campaign period. Ongoing retained engagement.

E-commerce
9.25×
Return on Ad Spend

Full Meta account management. Cost per purchase: R100.74. Sales doubled year-on-year. Campaign running continuously since launch with compound improvement each month.

Industry average ROAS on Meta is 2–4×. DRIVON's average is 5.4×. Peak campaigns have reached 44×.

Industry average2–4×
DRIVON average5.4×
DRIVON peak44×
What clients say

In their own words.

Real testimonials from real clients across different industries. No editing, no embellishment.

Outsourcing my Meta advertising to Catherine has been the best decision I've ever made for my business. As she predicted, the sales covered all my marketing costs from the very first month and even produced a small profit. Four months later, my profit has more than doubled. She is as committed to my business success as I am.

E-commerce

Catherine is a powerhouse when it comes to digital advertising and ROI-driven strategies. She doesn't just run campaigns. She crafts results-driven solutions tailored to each client's goals. Her genuine care for clients, sharp insights, and unwavering commitment make her an invaluable asset.

B2B · Janine D.

Catherine worked closely with me to understand our business and helped craft a marketing strategy that has delivered outstanding results, and continues to do so. Her business expertise is unparalleled.

Travel & Hospitality · Deanne G.

What sets Catherine apart is her strong focus on sales. She consistently ensured our marketing efforts not only engaged people, but converted into meaningful results. She built a strong foundation for our continued growth.

Healthcare & Education · Natalie K.

Results show up in the inbox, not just the dashboard.

These are real client messages received during active campaigns. When advertising is working, you feel it immediately.

Real client messages, shared with permission
Made 15k Friday and made 20k this morning. Off to a great start!
Yesterday a guy called after seeing our ad. Did the site visit. Got approval this morning. Not just any order. My second BIGGEST install ever.

Client details withheld. Messages reproduced with permission.

How we work

Every engagement starts the same way.

We don't run ads for businesses we haven't properly understood first. That's why every client relationship begins with an audit.

01Start here

Marketing Audit

Before a single ad goes live, we need to understand exactly where you are. The marketing audit gives you a clear, honest picture of your entire marketing landscape: what's working, what's costing you money, what's missing, and what to do first.

  • Full audit of existing digital presence and ad accounts
  • Gap analysis across website, SEO, social, CRM, and ads
  • Competitor landscape overview
  • Qualified lead definition for your specific business
  • Prioritised action plan with clear next steps
  • Presentation of findings directly to you

The audit is a standalone engagement. Some clients take the findings and implement independently. Others move straight into a retainer. Either way, you leave with something valuable.

02

Paid Advertising Retainer

For clients who are ready to run. Built directly on audit findings, so every campaign is intentional from day one. We manage your Meta and Google ads end to end: strategy, creative, execution, and continuous optimisation.

  • Campaign strategy built on audit insights
  • Audience research and precise segmentation
  • Ad creative direction and production
  • Continuous A/B testing and performance optimisation
  • Lead handoff process aligned with your sales team
  • Honest, clear reporting with direct access throughout

Minimum six-month commitment. Ad spend billed separately and directly to you. Full transparency on every cent.

Audit complete → Retainer begins

White-Label CRM: Available as an Add-On

We set up and brand a full CRM pipeline under your company name, so every lead your ads generate is captured, tracked, nurtured, and handed to your team ready to close. Nothing falls through the cracks.

Ask us about this
Who we work with

We're selective. Intentionally.

DRIVON works with a small number of clients at any one time. Not because of capacity, but because this is the only way to do the work properly.

›Businesses that are genuinely making a difference in their industry, their community, or for their clients.
›Companies with a clear offer and a working sales process, where better leads will actually convert.
›Founders and teams who value honest communication over comfortable reports.
›Businesses ready to invest consistently over time. Results compound, and we're here for the long game.
›Service-based and B2B companies focused on quality lead generation across South Africa.
A note on how we work

Every engagement starts with a conversation, not a proposal. We want to understand your business properly before recommending anything. If we don't believe your business is at the right stage to run ads yet, we'll tell you that upfront. That honesty is the foundation of every client relationship we have.

The person behind the work

Cath
Royden-Turner

Founder, DRIVON · Co-Founder, Ghost OS
01Founder of DRIVON since August 2022. Four years building performance marketing for businesses that measure success in outcomes, not activity.
02Co-Founder of Ghost OS, an AI-powered operating system built for the modern fractional executive and the businesses they serve.
03The people who know her work say the same three things: she moves fast, solves problems others don't see coming, and executes without needing to be managed.
View LinkedIn profile
Cath Royden-Turner, Founder of DRIVON
"DRIVON started because of a gap that frustrated me for years. Most marketers optimise for activity. But what they rarely do is take genuine ownership of the outcome."

Marketing at the highest level is a strategic function, not a service. It means getting close to the business, understanding what's actually at stake, and building the kind of infrastructure that quietly compounds over time.

The common thread across every client has never been the sector. It's always been the founder. The ones building with real intention, who want to leave something behind that outlasts the business itself.

Every strategy, system, and campaign I build comes back to one question: did it leave the business meaningfully better than before? That's the standard I hold myself to.

Get in touch

Let's talk about what's possible.

If your business is doing meaningful work and your advertising isn't reflecting that: we'd like to hear about it. No hard sell. Just an honest conversation about where you are and where you want to be.

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